Who Wears the Pants?

The Billabong Jeans campaign explores the inextricable tie between human relationships and jeans. It tells an endearing love story between two pairs of jeans and the journey their destiny takes them on to find each other.

The Billabong Jeans campaign tells a universal love story with a twist from beginning to end, right from the harvesting of the cotton fields through to the factory and eventually into the hands of the two individuals who meet and reunite the jeans.

Through this metaphoric tale, the unisex denim campaign conveys that Billabong Jeans are the right match for you. Our denim is durable, flexible in any environment and the Winter 11 Range contains a style and fit designed to suit any size and character.

The hunt for the perfect pair of jeans doesn’t have to be a dreaded ordeal - Billabong’s comprehensive fit guide will ensure you find the perfect pair. Mix and match to find your perfect denim collection, from the super snug Stix (Skinny Fit), to the easy-wear Museo (Relaxed Fit) with catwalk-inspired contrasting denim knee panels, to the ‘boyfriend you’ll want to keep’ - Billabong’s Jesse (Boyfriend Fit) jeans are designed to be worn low on the hips and look awesome cuffed.

You’re spoilt for choice when it comes to washes, whether you’re after light, dark, white, grey, black… or the tie-dye print of the Pixie in Sweet Cheeks, bringing the pastel trend into play.

Denim has never looked so effortlessly cool.

Billabong Girls is giving away a pair of Denim's every week for the next 6 weeks. To enter click here

 

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COMMENTS
eeek said (3 years ago)
load of toss
Tracey said (4 years ago)
"My first rhyme didn't get noticed, so I'm gonna try once more. I'm bringing my A game, like never before and this time I'm not gonna be a bore. I hope Billabong notices I'm trying to soar and I've been practicing my powerful roarrr for this Billabong Girl vs Girl, jeans giveaway war...

When I'm looking for a pair of Denim's, they have to be hip, funky, glam and Fre$h! I should always look my very best. Far $exier than all the rest!
They gotta be comfy, sexy and crazy cool, more importantly, they gotta make all the surfer boys drool.

It's the feel and fit, that add flare to my shape. Without Billabong jeans, I'm Superman without the Cape. So I hope winning is in my fate, for the good of mankind, please Billabong before its too late!!!

U are number 1 (ONE) Billabong! And ur brand makes surfing look like fun.
Warm or cold, I'll wear ur jeans in the sun. I'll even wear them if I go for a run.

Loving Billabong Jeans can't be wrong, it's even inspired me to write a song. I hope these words make u sing along. I believe ur superior jeans can take on King Kong. Billabong puts the "ONG" in the word Strong.

Any style of Billabong Jeans are for me, when I wear ur jeans, I feel so free. One thing's for certain, it's plain to see, that Billabong holds the key to my H-E-A-R-T."
Tracey Daniels said (4 years ago)
"My first rhyme didn't get noticed, so I'm gonna try once more. I'm bringing my A game, like never before and this time I'm not gonna be a bore. I hope Billabong notices I'm trying to soar and I've been practicing my powerful roarrr for this Billabong Girl vs Girl, jeans giveaway war...

When I'm looking for a pair of Denim's, they have to be hip, funky, glam and Fre$h! I should always look my very best. Far $exier than all the rest!
They gotta be comfy, sexy and crazy cool, more importantly, they gotta make all the surfer boys drool.

It's the feel and fit, that add flare to my shape. Without Billabong jeans, I'm Superman without the Cape. So I hope winning is in my fate, for the good of mankind, please Billabong before its too late!!!

U are number 1 (ONE) Billabong! And ur brand makes surfing look like fun.
Warm or cold, I'll wear ur jeans in the sun. I'll even wear them if I go for a run.

Loving Billabong Jeans can't be wrong, it's even inspired me to write a song. I hope these words make u sing along. I believe ur superior jeans can take on King Kong. Billabong puts the "ONG" in the word Strong.

Any style of Billabong Jeans are for me, when I wear ur jeans, I feel so free. One thing's for certain, it's plain to see, that Billabong holds the key to my H-E-A-R-T."
Lisa Jonker said (4 years ago)
I love jeans!!I like the way they make you feel all sexy.A jean should never be to baggy. It should fit your body just right.I love a jean that lets your bum look small and cute it should make you feel beautiful.You can do anything in a jean. You can go out with your friends.You can stay home and watch a movie You can even go for a walk. A jean is the best invention of mankind. Its made for anyone .A jean should`nt let you feel selfconfident. I just want to feel beautiful. I love bootlegs. (H)
stephanie van Altena said (4 years ago)
I’m looking for a pair of size (28) jeans that makes a man want to ask for yr telephone number, but it also makes a woman ask for the name of your Jean Designer. It’s the kind of Jeans that mothers and daughters can wear, in terms of concept. It’s not about age. It’s about taste, and it’s about lifestyle. I believe there’s a perfect pair of jeans for every woman’s body. My jeans should be tight enough to show I’m a woman and loose enough to show I’m a lady. Fashions fade, style is eternal. I wish I had invented blue jeans. They have expression, modesty, sex appeal, and simplicity – all I hope for in my clothes.The finest clothing apart from Billabong, that was made, is a person's skin, but, of course, society demands something more than this. I Choose Billabong ♥
Tayla Barnard said (4 years ago)
C.O.F.I.D.E.N.C.E > jeans have always been my faviroute thing to wear!! to my friends, my boyfriends, fancydresses or even just chilling at home, the jeans i have owned have been a big variety, but there has always been that one pair i will never want to give up no matter how torn, old, or tackey they are!! My jeans are like my best friend they will never hurt me!! they go were i go, do what i do, and are exactly like me!! but eventualy you have to grow out of them!! BUT WILL ALWAYS LOVE THEM!!
Melissa Wood said (4 years ago)
When I look for a pair of denims, they must fit me like a second skin. I need to feel cool calm and collected yet still look breathtaking! And only a perfect pair of skinnies can do that. My jeans have to live with me, breath with me and move with me. They must be felxible enough to run around after little kids a creche but also hip enough to wear out to movies with my girls. They need to show off how confident I am with me:) They need to make me feel like princess I am. They must just be me:)
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Mar 28, 2011

Posted By Billabong

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